Caroline Vermeulen Inclusive Graphic Designer

Video 13/20 in our Inclusive Research Guidance for Early Career Researchers

Caroline’s work in Accessibility, including her experience with Visual Impairments, colour blindness, Dyslexia, and learning about her own Endometriosis and ADHD, has shaped her approach to design.

These experiences have fuelled Caroline’s empathy and reinforced her belief in designing with intention. She is passionate about sharing this knowledge with business owners, helping them implement inclusive design practices.

To Caroline, Graphic Design is about conveying a message effortlessly, while branding reflects a business's core values, quality, and expertise in a strategic, meaningful way. This balance is what drives her work and brings her joy.
Funding information:

The TIDAL Network+ is a collaboration between UCL, Strathclyde, Salford and Loughborough Universities, led by Prof Cathy Holloway, Academic Director of Global Disability Innovation Hub and Professor at UCL. The research team includes Prof Laurence Kenney (Salford University), Prof Richard Bibb (Nottingham Trent University), Prof Mikko Koria (Loughborough University) and Dr Arjan Buis (Strathclyde University). We are funded from 1st September 2021 to 31st December 2024 by the EPSRC as a Healthcare Technologies New Challenges Network Plus (EP/W000717/1).

TIDAL stands for, ‘Transformative Innovation in the Delivery of Assisted Living Products and Services’. Our purpose is to improve the quality of Assistive Technologies (AT) and hence the lives of the people who use them, their families and carers.